February 11, 2011

HUNTINGDON VALLEY, PA – Praxis Communications is pleased to announce the launch of a new blog site for Business Journals Publishing, Inc., at www.turbomachinerymag.com/blog. The new blog was developed in Drupal, an extremely versatile, widely supported open source CMS (content management system). It was designed to allow the editor in chief to review submitted material from bloggers, make changes to the site contents, revise permissions for each contributor, and upload new content to any section of the blog at will with no programming abilities necessary. Each blogger was also set up with his own unique login and content administration which limits their access only to articles which they author.



Praxis launched the blog in February, and continues to provide development and maintenance support to assist the client in managing issues outside his skill set. A short newsletter with teasers of up to three articles each drive traffic to the blog as many as two or three times per week. As the site contents grow and the newsletter circulation increases, the client expects to begin commanding reasonably aggressive revenues from advertising.



Praxis Communications is a full-service business-to-business marketing communications agency that implements and manages focused strategies designed to achieve its clients' specific communications goals. Founded in 1979, Praxis functions as a marketing partner for companies seeking a blend between powerful creative and a comprehensive strategic approach to marketing communications.