February 7, 2007

HUNTINGDON VALLEY, PA – Praxis Communications announced today the completion of an agreement with Selas Heat Technology Co. LLC to provide strategic marketing communications planning and tactical implementation services to restore the company's brand and re-establish the company's position as a leader in their marketplace. A major part of the work will be to deploy advertising and public relations for placement in the thermal processing industry. Praxis will also provide web site enhancements and maintenance, search engine optimization (SEO) and collateral services such as updating the company's corporate and product brochures.

Selas Heat Technology has been dedicated to providing quality engineering and solutions for the thermal process industry for 110 years. Praxis was selected not only for its experience in the heat processing industry, but for a demonstrated ability to create the strategies and tactics necessary to renew the brand quickly and professionally.

Praxis Communications is a full-service B2B marketing communications agency with an emphasis on Internet marketing. The company's core objectives are to brand its clients at the first tier among their competitors, and to implement and manage focused strategies to achieve their specific communications goals. Founded in 1979, Praxis functions as a marketing partner for companies seeking a blend between powerful creative and a comprehensive strategic approach to marketing communications.