June 3, 2008

HUNTINGDON VALLEY, PA – Praxis Communications is pleased to announce the launch of a new web site for a division of one of its clients, Ipsen, Inc. (www.ipsenceramics.com). Ipsen is a nearly 60-year-old firm that supplies thermal process capital equipment to the heat treating and brazing industries. The Ipsen Ceramics division is a wholly owned subsidiary operating its own facility in Pecatonica IL near the company's headquarters in Rockford.

The site was designed to incorporate the strong brand and design characteristics of the parent company's site, www.ipsenusa.com, yet with its own personality.

Praxis has maintained an annual strategic relationship with Ipsen since January 2007; however, the relationship actually dates back to a strategic agreement with its sister organization, VFS Corporation, starting in 1996. Ipsen and VFS Corp combined in 2007 and Praxis continued its relationship with the new organization.

Praxis Communications is a full-service B2B marketing communications agency that implements and manages focused strategies designed to achieve its clients' specific communications goals. Founded in 1979, Praxis functions as a marketing partner for companies seeking a blend between powerful creative and a comprehensive strategic approach to marketing communications.