CSAT America Becomes New Strategic Client

June 3, 2013

CSAT America Index Page ViewHUNTINGDON VALLEY, PA – Praxis Communications is pleased to announce an agreement with a new full-service client in the printing industry, CSAT America (www.csatamerica.com) of Philadelphia, PA. CSAT GmbH, purchased by Heidelberg in 2009, began in 1987 and introduced dot matrix and digital electrophotographic (dry ink toner) printers for pharmaceutical labeling applications. Since then, CSAT has continued to innovate their printing systems, becoming a multi-year recipient of Germany's "Innovation Success" award, which recognizes the top 100 most innovative medium-sized companies in the country.

In 1997, CSAT America was established near Denver, Colorado and expanded sales and marketing into North America to provide dry ink toner printers and materials to pharmaceutical firms for labeling the back of blister packs containing medications. The company recently moved its operations to Philadelphia, under the management of Gallus, Inc., another Praxis client.

Marketing objectives for CSAT include strengthening loyalty with the company's existing customer base in view of the changes in ownership and management, as well as expanding awareness and lead generation for new printing applications in the pharmaceutical markets.

Praxis Communications is a full-service business-to-business marketing communications agency that implements and manages focused strategies designed to achieve its clients' specific communications goals. Founded in 1979, Praxis functions as a marketing partner for companies seeking a blend between powerful creative and a comprehensive strategic approach to marketing communications.